vocative function

常見例句

The informative function is the premise, while the vocative function serves as the ultimate goal.
信息功能是前提，祈使功能是最終要達(dá)到的目的。
The value of Ads lies in the fulfillment of their vocative function, which is closely related to the cultural background and national feelings of target people.
廣告的價(jià)值在於實(shí)現(xiàn)其呼喚功能，這一實(shí)現(xiàn)過程與目標(biāo)人群的文化背景，民族情感密切相關(guān)。
Advertisement is an appelative language with strong sense of vocative function and expressive function for the purpose of convincing the target consumer of purchasing the products and service.
廣告是一種具有祈使功能和情感功能的誘導(dǎo)性語言，其目的是勸購。